99Wayne Podcast: LA’s Rising Hub for Black Culture, Hip Hop, and Emerging Artists

The glass slipper is off, but the PYNN is down — let’s get into it.

When it comes to highlighting Los Angeles culture, Black voices, and the future of Hip Hop, the 99Wayne Podcast is setting the tone. Born inside the walls of a local shoe store, 99Wayne quickly evolved from a neighborhood vibe to one of LA’s standout platforms for authentic conversations, artist discovery, and community connection.

From day one, the mission has been clear: spotlight voices that shape the culture — especially those moving the needle in Black culture and Hip Hop. 99Wayne isn’t just another LA podcast; it’s a pulse point where stories unfold, artists emerge, and the city’s sound gets documented.

A Podcast Platform Backed by Real Growth

Even after shifting from its original shoe store backdrop, 99Wayne hasn’t missed a beat. With over 300,000 impressions monthly across social media and a loyal fanbase from Instagram to YouTube, the numbers don’t lie: this is where LA’s next wave comes to be seen and heard.

Artist Packs & Creative Partnerships

99Wayne doesn’t just offer exposure — it builds platforms. Through tailored Artist Packs designed for influencers, musicians, and cultural creators, the podcast helps talent expand across Instagram, TikTok, YouTube, and more. This isn’t cookie-cutter promo — it’s real visibility for artists trying to break through.

And the collaborations and success stories? The lineup speaks for itself:

• Flavor-packed food collabs with Bae’s Smoke Brisket

• Cannabis culture partnerships with Green Rush Nation

• Artist Go Leeky signed a record deal post-99Wayne feature

• Official collaborations with Tilt Los Angeles

• Cuzzos’ first interview took place here — then the next stop was stages with Kendrick Lamar

At its core, 99Wayne is committed to offering up-and-coming artists in Los Angeles a real shot — while building a community rooted in culture, authenticity, and positive storytelling.

In a city where podcasts pop up daily, 99Wayne’s voice doesn’t just join the conversation — it shapes it.

The culture moves fast, but the ink is quicker.

Pynnderella, The Fairytale Connoisseur